Ticketing for destination marketing agencies¶

On a Friday evening, your destination marketing agency has to produce, for the county committee, a report on tourism ticket sales across twelve tourist offices and about thirty providers across the territory.

Twelve tourist offices, about thirty providers, each with its own sales tracking — and yet a single consolidated report to produce for local officials. Without automatic consolidation, that means several days of phone follow-ups and manually cross-referenced spreadsheets.

The Billetterie module for Odoo enables automatic consolidation of sales across the whole network, ready-to-use territory-wide reporting for officials and public funders, and per-provider availability tracked in real time across the whole coverage area. Whether the sale happens at a small office's counter or online through a major tourist site's website, every transaction flows into the same consolidated Odoo environment.

The 4 key benefits¶

A consistent experience across the whole network

The same sales journey for every tourist office and every provider in the territory, regardless of size or equipment level.
Per-provider availability, at territory scale

Each provider keeps its own capacity, tracked in real time, with no risk of confusion between the network's different sites and activities.
Consolidated reporting for officials and funders

Sales and revenue aggregated by office, by provider, or by territory, directly usable for your steering committees and annual reports.
Native Odoo integration

No third-party tool to connect : ticketing relies directly on your existing Odoo CRM, accounting, and inventory.

What each module brings to your destination marketing agency¶

The Billetterie module builds on Odoo's existing building blocks — each one covers a step of the visitor journey, from a local sale to territory-wide consolidation.

Point of sale : selling at the counter, in every connected office¶

Immediate sale at the counter of each tourist office in the network, with providers' tickets already configured
Ticket printed or emailed in one click, regardless of the selling office
Availability deducted instantly and reported up to the territory level

Sales : tour operators and territory-wide agreements¶

Quotes and pricing terms negotiated territory-wide for tour operators
Deferred invoicing applicable across the whole network of contracted offices and providers
Same flow as a standard sales order, applied to a multi-site network

Online sales : a single entry point for the territory¶

Online booking with choice of site, office, or provider, in just a few clicks
Immediate confirmation, no phone call to a specific office needed
Availability always synchronized with all the network's counters

Access control : validating for events run by the agency¶

Validation via mobile control app for events and operations organized directly by the agency
A ticket that has already been scanned cannot be reused, including at multi-site events
Number of participants present visible in real time, useful for immediate reporting to funders

Channels manager : expanding distribution (coming soon)¶

A destination marketing agency by nature coordinates a network of several tourist offices and providers — with the need to relay their availability with no manual re-entry at each level. The Channels manager module, currently in development, will let you sync the availability of every actor in the territory directly from Odoo.